Differentiating your value and proving your value in the market is a must-have solution for your business. In this episode of Launch School, Deb ties all of the pieces together for your business launch: your business model, your pricing, and how to go to market with your offering for your ideal clients. Get ready for the 5-step Guide for Business Launch and a very special offer in this episode.
Let’s dive in!
👣 Launch School sessions have the most value if you listen from the beginning. 02:51
😇 “Go to market strategy” steps. 03:15
🍪 There’s nothing cookie-cutter about this launch process. 5:04
🤏 Why businesses fail: There’s no market for what they sell. 05:34
💎How to create in-demand products? 06:12
👣 The Launch Lab 5-Step Framework: a methodology for testing and validating your business idea. 07:40
🕵️♀️ Connect your mission and vision to a gap in the market. 09:02
2️⃣Establish proof that people will buy what you’re selling. 10:27
3️⃣ Put it all into a business model. 11:15
4️⃣ What pricing makes sense? 11:42
5️⃣ Map out your business on a piece of paper and you’re ready. 13:01
🧐 Can I have someone else’s business model? 15:25
🤯 Where have you been all my life testimonials? 16:09
🌟 Registration for the Launch Lab: It’s time for you to now make a decision. 19:44
💲 $2K bonus for our podcast listeners. 21:51
⏳ Don’t forget – there is a cost to trying to figure it out on your own. 24:12
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