Welcome back to a new episode of Life After Corporate, the place to be if you are fresh out of corporate and looking to start or grow your own business. If you are now the CEO of your own business, leaving behind the corporate world, it is at this moment when you realize that you need to sell in order to thrive in your industry. Once the excitement has worn off, you begin to face reality: You need to sell even if you don’t like selling.
Let’s dive in as I deconstruct my top strategies when it comes to selling.
[00:01 – 01:32] Opening Segment
Welcome to today’s episode
Want me to discuss topics?
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Making the leap and taking risks out of the corporate world.
[04:40 – 15:57] Top strategies to improve your selling game
Friendly networks first
Letting know your network about your business and asking for support
Asking for introductions to your ideal client
Convert your colleagues into clients
Leveraging the power of communities
Joining free and paid communities.
Free Communities: Clubhouse
Looking for opportunities and making a CTA without pitching people
Downsides of free communities: Resistance to invest
Paid communities: Ellevate Network – Luminary
Look for communities that align with your values and goals
Get out there and speak!
Develop a point of view and share it!
Content is the currency of business today
Develop your Ecosystem of opportunity
[16:00- 21:31] Closing Segment
Being of service to people: Creating a talk that converts
Mistakes to avoid when doing talks that convert
Avoid doing a disservice to your client or audience
Let’s recap what you learned on this episode
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Final words
Resources Mentioned:
Tweetable Quotes:
“If people aren’t willing to invest in their own success then they might not be your ideal client.” – Deb Boulanger
“The truth is most new entrepreneurs overteach, overcoach and overexplain when they speak .” – Deb Boulanger
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